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Neuro Linguistic Programming (NLP)

NLP is a set of sights and skills with which you can actively use your mind and your emotions and your body to run your own life more successfully and to communicate with other people with 'extra-ordinary' effectiveness.

NLP is an ever-growing collection of information, insights and mental techniques that can enable you to improve how you think, behave and feel - and assist others do the same. Becoming skilled in NLP will enable you to:

• do whatever you already do reasonably well, even better

• acquire skills and attitudes to do what you cannot do right now, but would like to be able to do

• think more clearly

• communicate more effectively with others

• manage your thoughts, moods and behaviours more effectively.

NLP: the study of success

NLP was created in the early 1970s by Richard Bandler, a computer scientist and Gestalt therapist, and Dr John Grinder, a linguist and therapist. Bandler and Grinder invented a process known as 'modelling' that enabled them to study three of the world's greatest therapists: Dr Milton Erickson, father of modern hypnotherapy; Fritz Perls, creator of Gestalt therapy; and Virginia Satir, the mother of modern-day family therapy. They wanted to know what made these therapists effective and to train others in their methods. What is offered today as NLP is the product of this modelling process.

NLP has been variously described as the technology of the mind, the science of achievement, and the study of success. It is based upon the search for and the study of the factors which account for either success or failure in human performance.

The name Neuro-Linguistic Programming was an attempt to describe in a succinct manner the scope of this extensive body of insights and skills:

• Neuro refers to how the mind and body interact

• Linguistic refers to the insights into a person’s thinking that can be obtained by careful attention to their use of language

• Programming refers, not to the activity of programming, but to the study of the thinking and behavioural patterns or ‘programmes’ which people use in their daily lives.

NLP techniques help particularly by making it possible for people to:

• Set clear goals and define realistic strategies
• Coach new and existing staff to help them gain greater satisfaction from their contribution
• Understand and reduce stress and conflict
• Improve new customer relationship-building and sales performance
• Enhance the skills of customer care staff and reduce customer loss
• Improve people's effectiveness, productivity and thereby profitability

NLP consists of a set of powerful techniques for rapid and effective behavioural modification, and an operational philosophy to guide their use. It is based on four operational principles:

1. Know what outcome you want to achieve.

2. Have sufficient sensory acuity (acuity means clear understanding) to know if you are moving towards or away from your outcome.

3. Have sufficient flexibility of behaviour so that you can vary your behaviour until you get your outcome.

4. Take action now.

Contact us now to discuss your NLP training requirements without obligation.